Founder Story
MEET COACH V
Red Alert Fitness & Wellness Community was founded by Valencia King, LCSW, widely known as Coach V, whose professional expertise uniquely bridges behavioral health and fitness coaching.
Coach V is a Licensed Clinical Social Worker for the State of Illinois, specializing in mental health and behavioral change. She is also a certified fitness instructor and weight management specialist with more than 15 years of experience in fitness and wellness coaching and over a decade of leading group fitness programs.
What distinguishes Coach V is her ability to combine clinical expertise with practical wellness coaching. As both a cognitive behavioral therapist and fitness professional who has experienced her own successful weight-loss journey, she understands that lasting health is driven by more than exercise and nutrition alone. Sustainable transformation requires addressing mindset, habits, motivation, and the behavioral patterns that influence daily decisions.
Throughout her career, Coach V has been committed to building communities that empower women. From coaching cheerleading teams and mentoring young women to leading adult fitness programs, she has consistently created environments where women encourage one another, build confidence, and achieve goals together.
Recognizing that many women struggle to maintain healthy lifestyles despite understanding what they need to do, Coach V founded Red Alert Fitness & Wellness Community to provide a more effective solution. Her vision was to create an affordable, supportive, and engaging membership community that combines fitness, wellness education, accountability, and meaningful connection to help women achieve lasting lifestyle change.
Coach V promotes a holistic approach to wellness that integrates realistic nutrition, regular physical activity, mindfulness, self-care, and strong social support. Through evidence-based coaching and personalized accountability, she has helped hundreds of women lose weight, improve their overall health, and build sustainable wellness habits. She is proud to offer high quality, fun and effective weight management and fitness services. She has helped hundreds of women lose weight and achieve their fitness and wellness goals.
COMPANY HISTORY
The Red Alert community was born organically in 2017 at a boutique fitness studio in Chicago, Illinois. Coach V led a team of women participating in a fitness competition, where members developed strong relationships rooted in accountability, encouragement, and shared success. The team adopted the name Red Alert to represent its energy, determination, and unwavering commitment to achieving goals together.
Following the competition, Coach V continued coaching Red Alert members through fitness challenges and wellness programs, cultivating a loyal and highly engaged community. When the COVID-19 pandemic forced the closure of the gym in 2020, she quickly transitioned the community to a virtual coaching model, ensuring members continued to receive support during an unprecedented period of disruption.
In October 2020, Red Alert Fitness & Wellness Community officially launched as a virtual wellness business. Since its founding, the organization has hosted more than 100 virtual fitness and wellness challenges, serving over 250 members while refining a scalable membership model centered on coaching, accountability, education, and community.
Today, Red Alert continues to evolve as a hybrid fitness and wellness company, combining virtual programming with in-person experiences to meet the growing demand for comprehensive, community-driven wellness solutions for women.
